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Search results for “Content affiliates”
Without content parity on metasearch, you will keep losing direct bookings
06/25/2021
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10:26:58 AM
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Same as with the NAP fields, having an accurate and consistent geolocation increases the hotel’s chances of organically appearing higher up in search results.
Travel brands assess efficacy of content in evolved purchase loop
04/15/2021
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5:55:47 PM
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The role of content and blending it with commerce is getting refined in China. Hotel companies also need to re-work on their tech stack to ensure they end up having a better grip on the customer journey.
Airasia.com starts its journey to be an all-inclusive digital platform: will it be an easy way to go?
11/02/2020
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9:46:18 AM
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Airasia.com wants to be both a specialist and an all-rounder, but removing obstacles ahead may not an easy task.
Video sharing app TikTok challenges Ctrip and Meituan in their stronghold
07/30/2020
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12:24:25 AM
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Video sharing platforms TikTok or Kwai are more interested in carving out their own niche in the local lifestyle services segment rather than being merely a traffic portal for Ctrip and Meituan.
WeChat Alliance launched to connect global destinations with Chinese travelers
12/03/2019
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2:50:54 PM
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The WeChat Alliance initiative comprises four programs: Destination Service Digitalization, Industry Growth Workshop, Industry Growth Fund and Alliance Summit.
Expedia on China strategies, Asia competition: Global strength vs local challenges
11/18/2019
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10:44:11 PM
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The strategic shake-up of OTA giants will further intensify competition in the evolving market landscape.
Travelport’s CEO ready to look beyond the air segment in China
10/11/2019
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9:43:18 AM
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Recently appointed CEO, Greg Webb, has indicated that Travelport may move into the hospitality space and some of the other components as opposed to focusing only on the airline side going forward.
Outbound travel can contribute up to 50% of revenue in 5-10 years: Ctrip CEO
05/24/2019
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11:45:47 AM
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The online travel company is optimistic about driving both revenue growth and margin expansion by leveraging large market scale.
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